Brand Discovery – Keanu | www.brand-discovery.club
Version: June 2025

1. General Information

This Privacy Policy explains the nature, scope and purpose of the collection and processing of personal data by the sole proprietorship Brand Discovery – Keanu, based in Basel-Stadt, Switzerland (hereinafter “we”, “us”).

We are committed to protecting your personal data and comply with the Swiss Federal Act on Data Protection (FADP/DSG) and – where applicable – the EU General Data Protection Regulation (GDPR).

2. Controller

Brand Discovery – Keanu
Location: Schorenweg 32, 4058 Basel-Stadt, Switzerland
Email: keanu@brand-discovery.club

3. Data Collection and Processing

We only collect and process personal data when necessary, for example:

• When purchasing digital products

• When booking services

• When signing up for our newsletter

• When contacting us via contact form

• When using a customer account

Collected data may include: name, email address, payment information, IP address, browsing behaviour, and technical information (e.g. browser type, device, time of access).

4. Purpose of Processing

Your personal data is used for the following purposes:

• To fulfil contracts and provide customer service

• To ensure technical functionality of the website

• To analyse visitor behaviour and improve our services

• To send marketing content or newsletters (with your consent)

• To comply with legal retention obligations

5. Newsletter

You can subscribe to our newsletter with your explicit consent. We use MailPoet for creation and delivery. Subscription is confirmed via double opt-in. You may unsubscribe at any time via the link included in every email.

6. Cookies & Tracking Technologies

This website uses cookies and similar technologies. You can manage your preferences via the cookie banner (powered by Complianz).

We use the following tools:

• Google Analytics (via Site Kit) for traffic analysis

• Hotjar to anonymously record user interactions

• Burst Statistics, a privacy-friendly local analytics tool

IP anonymisation and opt-out features are active where legally required.

7. Payment Providers

To process payments, we use the following external services:

• PayPal

• Zahls.ch (including Twint, credit cards, PostFinance)

• WooPayments (based on Stripe)

These providers receive only the data necessary for payment processing.

8. Hosting and Third-Party Services

• Our website is powered by WordPress and WooCommerce

• Forms and design elements are built using Elementor Pro

• Plugins like Jetpack, Rank Math, and MailPoet are in use

• Web fonts may be loaded via Google Fonts (locally or via CDN)

9. Your Rights

You have the following rights under applicable data protection laws:

• Right of access to your personal data

• Right to rectification or deletion

• Right to restrict or object to processing

• Right to data portability

• Right to withdraw consent at any time

• Right to lodge a complaint with a supervisory authority

10. Data Security

We apply technical and organisational measures to protect your data (e.g. SSL encryption, access controls).

11. Changes

We reserve the right to amend this Privacy Policy at any time. The current version published on the website shall apply.